Bendon

  Campaign

 

Renee Stewart, contemporary dancer and daughter of famed rocker Rod Stewart and New Zealand supermodel Rachel Hunter has been announced as the new face of Bendon Lingerie, appearing in the new 2015 campaign. The Bendon Lingerie campaign marks Renee’s debut as a lingerie model and follows her supermodel mother’s footsteps, who originally shot the Bendon campaign in 1986. “I’m thrilled to be selected as the new face and brand ambassador for Bendon Lingerie. It’s incredible to me that my Mum did the same nearly 30 years ago.  I am very proud to be continuing the legacy, especially with such a heritage New Zealand brand.” says Ms Stewart. Renee dazzles in the campaign as the embodiment of the Bendon Lingerie consumer.  Showcasing the new 2015 season, the campaign is fresh, bright and clean depicting the sensuality of the modern woman in a beautiful setting. Although the daughter of famous parents, Renee is firmly establishing a name for herself across media and the arts.  She is currently studying Contemporary dance at the prestigious London Contemporary Dance School with regular trips home to visit family in Los Angeles and New Zealand. Renee adds, “New Zealand is a beautiful country and holds special significance for me. Partnering with Bendon Lingerie is a wonderful opportunity to work in the country I call home.” Bendon lingerie has a proud 65-year history based on innovation well ahead of its time. Today Bendon lingerie is a collection of classic, timeless and fashionable underwear and separates.